The season of goodwill is well and truly underway as Tesco stores nationwide took part in another collection for food banks.
Held from November 24 to November 29, Tesco stores have partnered with The Trussell Trust, FareShare and local foodbanks including ReadiFood.
On their way into stores, shoppers were given lists of food that make ideal donations to foodbanks. As they go through the supermarket, they can add items to their baskets and then donate them on the way out.
Tesco then tops up the donations by an additional 30%, making a big difference.
Amanda Bayley, from ReadiFood, was at the Tesco Extra store in Napier Road, east Reading and has been delighted with the way it has gone.
“Tesco has been collecting all week,” she said. “It’s been really good, people have been really generous.”
The collection had also been visited by Reading East MP Rob Wilson.
In a statement on his wesbite, Rob said: “Once again it’s fantastic to witness first-hand the generosity of Reading residents in contributing to the Neighbourhood Food Collection. People in the town show time and again their willingness to help others and contribute to worthy causes.
“I’d like to thank shoppers, staff and volunteers for the tremendous effort they are making.
“It was also encouraging to learn more about Tesco’s involvement in community initiatives and the desire of the company to be involved. Steve and Chris both are both passionate about making a real difference in Reading and I look forward to hearing more about Tesco’s good work in the future.”
Amanda said that more than 160 boxes had been donated in the Reading East store so far and it is antcipated that a similar number had been donated at the Tesco Extra store in west Reading.
ReadiFood has recently moved into new, temporary accommodation in Bolton Road and is now searching for corporate donors who would be willing to help it find permanent space.
However, the large donations of food have gone straight into the new warehouse, providing a much needed fillup in the run-up to Christmas.
“Demand has been holding steady [from clients],” said Amanda. “We suspect there will be a rise due to Christmas demand and we’ll have to get double [the number of food parcels] out in Christmas Week.
“We’ll welcome Christmas treats.”
For more details or to make a donation of food log on to ReadiFood’s website or call 0118 987 2672.